On October the 13th at 2 p. m. we kindly invite all students to participate in the seminar „Basic Guide for Entrepreneurs: Economic and Financial Analysis in Marketing for Strategic Decisions“.

Lecturer of the seminar - associate professor Vera Gelashvili, PhD from King Juan Carlos University, Spain.

The seminar will analyse the importance of economic and financial analysis for marketing strategies. For this purpose we will look at different methods of economic and financial analysis (Horizontal, Vertical, Ratio analysis) which are important for decision making. The importance of disclosures in the annual accounts will also be discussed for entrepreneurs.

The seminar will be held remotely on the Zoom platform, login link:

The seminar is organized by the Department of Business and Accounting of Šiauliai State University of Applied Sciences.

The seminar is a part of the project “SVAKO Entrepreneurship Laboratory” faunded by State Study Foundation of Lithuania and is dedicated to the 60th anniversary of Šiauliai State University of Applied Sciences, Business and Technology Faculty.